How do I design for stickers?

Looking to start selling on the Redbubble marketplace? See below for specific information on how to optimize for Stickers.

What is a kiss-cut Sticker? How do I design for transparent Stickers? Sticker Packs? Who that? If you’re looking for answers to these questions, you’re in the right place. Stickers are one of the all-time best selling products on Redbubble and they are especially appealing when independent artists are able to use all the know-hows that come with designing for Stickers. Put your designing glasses on and read ahead!

High-Resolution Images

Don’t be fooled by Sticker sizes on Redbubble, it’s essential that you upload high-resolution images so they end up looking crisp and clean. Have in mind that Stickers come in large sizes all the way up to 14 inches (35cm), so higher resolution files will be offered in the larger Sticker sizes and still look exciting. We recommend uploading a file with the maximum pixel requirements (2800x2800 pixels) to ensure your design is available on all 4 Sticker sizes.

You should also pay attention to details, textures, and any text that you add to your design. Take into consideration that these types of features might not be so easy to read in smaller sizes.


Kiss-cut and Transparency

With the new addition of transparent Stickers to the product catalog, it’s vital that you’re able to master the art of transparency. Let’s start by explaining what kiss-cutting is.

All Stickers offered on the Redbubble marketplace are kiss-cut by 3rd-party printers, which means the edge of each Sticker is cut by a sharp metal die or laser but the cut does not penetrate the Sticker’s backing so they arrive on a small sheet.

Stickers are cut to the exact shape of your design, plus a 1/8 inch (3.2mm) white/transparent border, so they can be easily peeled off from the sheet.

In order to get your Sticker to be cut to the shape you want, your artwork needs to have a transparent background and the file must be saved in PNG format. If you feel unsure of how to create a transparent background, you can check out this blog post for more nitty-gritty information!

Once you have your transparent background, you’ll need to check for stray pixels. These might be caught by the machine and be cut around as well, so the Sticker can end up having extra white/transparent space that doesn’t belong there. A trick to eliminate all of these pixels is to create an extra layer under your artwork and fill it with an intense color that is not present in your design. This way, it’ll be easier for you to spot the pixels and erase them.


Designing for Sticker Packs 

Sticker packs are gradually stealing the show and independent artists are more and more excited to design for these fun compilations of mini-stickers. Don’t miss the chance and jump on the packswagon!

It’s important to note that it's not possible to estimate a fixed size for each mini-sticker, as only the final size of the whole Sticker pack can be determined.

How can I create a Sticker pack? You may ask. Well, let’s look at the essentials of a Sticker pack:

  • Your file must be saved in PNG format.
  • The artwork must have a transparent background. Good thing you already know how to do that!
  • All the individual items in your design must be fairly apart from each other. If they’re too close, the machine won’t be able to cut them separately.

If you are not sure what the final product is going to look like, just go to the Stickers tile in the uploader and see for yourself! You’ll get the hang of it soon.